Digital Squad · for marketing teams

Multiply your marketing team's output.

AI agents take the legwork off every job on your team. Senior specialists set them up and coach your people. It's the system Zib Digital now runs its whole agency on.

AI agents times senior specialists equals your team, multiplied.

Book a demo

4.8 from 90+ Google reviews of Zib Digital, the agency that runs on it

digital-squad — your team this week

Your team · this week

3 people · 6 agents
Marketing lead+ 2 agents
  • SEO agentDone

    8 service pages optimised

  • Content agentDone

    12 drafts in your brand voice

Ads specialist+ 2 agents
  • Google Ads agentWorking

    41 search terms reviewed

  • Social Ads agentDone

    18 creative variants tested

You+ 2 agents
  • Lead-qualification agentNeeds you

    3 first replies to approve

  • Reporting agentDone

    Monday brief written

44 tasks done this week 1 waiting on you
Senior specialist check-in · Thu

Sample with demo data

Your team, multiplied

An agent behind every job on your team.

Each agent takes the legwork off one job. Your people keep the calls, with a senior specialist behind them.

  • SEO specialist: SEO agentKeyword research, ranking content, on-page fixes and schema.
  • Google Ads manager: Google Ads agentBids, search terms, negatives and ad copy across Search and PMax.
  • Social media manager: Social Ads agentNew creative variants every night across Meta, TikTok and LinkedIn.
  • Content writer: Content agentPosts, landing pages, email and social copy in your brand voice.
  • Market researcher: Competitor-watch agentRivals' rankings, ads, pricing and positioning, checked every week.
  • Reporting analyst: Reporting agentReads GA4, Search Console, Ads and Meta. Writes one plain-English brief.
  • Sales and lead follow-up: Lead-qualification agentScores every lead, drafts the first reply and routes it.

Plus senior specialists behind every agent

Agency veterans from Zib Digital set each agent up correctly, coach your team every month and check the work.

  • Paid media
  • SEO
  • Content

The main use case

Zib Digital now runs its whole agency on it.

Zib has run digital marketing for Australian businesses since 2009. Today the whole agency runs on the agents and framework in Digital Squad, with the same senior specialists behind them. Every figure below is Zib's.

Australian businesses served
300+
Of campaigns, since 2009
17 years
Google rating from 90+ reviews
4.8★
Published case studies
33+

Zib Digital has worked with

  • Puma
  • Harcourts
  • Liberty Financial
  • Thirsty Camel
  • Haileybury
  • Netball Australia
  • Stirling Sports
  • Morphy Richards
  • Prahran Hotel
  • Muk Haircare
  • M Group Trades & Labour
  • Magic
  • Lonsdale Links
  • St Andrews Beach Brewery
  • Link
  • Twelve Board Store

See how it fits

Which agents does your team need?

Three quick questions. You'll see the agent to build first, what to add after it and the coaching that comes with it.

01How big is your marketing team?
02What does your team do today?Pick all that apply
03What do you need most?

Build the Google Ads agent first. Operator plan.

Your squad

Operator

3 jobs across 2–3 people. An agent behind every one.

Build first

Google Ads agent

You already run Google Ads, so the quickest lift is in the bids, search terms and copy.

Then add

  • SEO agent
  • Reporting agent

Coaching that comes with it

A senior strategist on call, a monthly check-in and a quarterly half-day workshop.

Change an answer and it updates.

Your squad · Operator

Book a demo

Thirty minutes with a senior strategist on your team, your stack and where the Google Ads agent fits.

The framework

A framework built for digital marketing.

Zib's own framework, refined over years of client work. It's like hiring a senior marketer: set up correctly from day one, and better every month.

  1. 01Custom skillsYour brand voice, offers, rules and past work, taught to every agent.
  2. 02Custom workflowsBrief, draft, review, publish: in your order, with your sign-off steps.
  3. 03AutomationsBid checks, lead scoring, reports and briefs that run on schedule.
  4. 04Campaign managementGoogle Ads, Meta and LinkedIn campaigns, run inside the limits you set.
  5. 05Senior oversightA specialist reviews results with you every month and sharpens the playbook.

By month three, your team approves instead of rewriting.

content agent — this week

Content agent · this week

Live
  • Drafts written12
  • Brand voice score94/ 100
  • Avg. words per piece1,380
  • Approved without edits9
  • Sent to editor3

One brief every Monday, across every channel.

reporting agent — weekly brief

Weekly brief · Mon 27 Apr

GA4 · GSC · Ads · Meta · Shopify
  • Organic sessions+12.4%▲
  • Google Ads CPA−$8.20▼
  • Meta ROAS3.8×
  • Shopify CVR2.7%
Action this weekPause 3 ads · scale 1

Sample figures

Coaching and support

We coach your team. We don't replace it.

Your agents

  • Do the legwork, every day
  • Research, draft, bid and report
  • Flag what changed and what to do

Your team

  • Shadows the build, so it knows the system
  • Approves what ships
  • Owns the brand and the customer

Senior specialists

  • Set it up correctly from day one
  • Coach your team every month
  • On hand when you need them

How it works

Set up correctly. Then better every month.

  1. Week 0

    Scope the first agent

    A 30-minute call on your team, your stack and your data. You leave with a one-page brief.
  2. Weeks 1–4

    Build it with your team

    Connected to your tools and trained on your data, while your team shadows the build.
  3. Month 3

    Approving, not rewriting

    Drafts land ready for review, and your team knows the system inside out.
  4. Every monthWith your specialist

    Coached and improved

    A senior specialist reviews results with you, sharpens the playbook and plans the next agent.

No black boxes and no 12-month lock-ins. You own the agents, the code and the data.

Plans

Three ways in. Scoped to your business.

A one-off setup to build the agent, then a flat monthly for coaching, support and new capability.

  • Starter

    One agent, scoped and built, on your highest-leverage job.

    Setup + flat monthly · scoped on your call

    • 1 agent, fully built
    • Runs on your own private server
    • Monthly 30-min commercial conversation
    • Email support in business hours
    • Quarterly capability review
  • Most picked

    Operator

    Two agents working in tandem. Most clients end up here within six months.

    Setup + flat monthly · scoped on your call

    • 2 agents, fully built
    • Senior strategist on call
    • Monthly 30-min commercial conversation
    • Quarterly half-day workshop
    • Same-day priority response
    • More agents at a flat per-agent rate
  • Scale

    The full agent library, embedded in your team.

    Bespoke scope · scoped on your call

    • Full agent library (5+)
    • Weekly senior strategist sync
    • Dedicated AI engineer
    • Custom agents on request
    • Quarterly executive briefing
    • SLA-backed support

No lock-in beyond the first 3 months · Cancel anytime

Plugs into your stack

It works inside the tools you already run.

Connects to: Google Ads, Meta Ads, Instagram, TikTok, LinkedIn, YouTube, Snapchat, Pinterest, Reddit, X, DV360, WhatsApp, WordPress, Webflow, Shopify, Squarespace, Wix, WooCommerce, BigCommerce, Framer, Mailchimp, Hootsuite, Buffer, Notion, GA4, Search Console, Tag Manager, Google Sheets, Semrush, HubSpot, Pipedrive, Google Business Profile, Trustpilot, ProductReview, Zapier, Airtable, Typeform, Calendly, Intercom.

FAQs

Straight answers.

Will it replace my marketing team?

No, it multiplies them. The agents take the legwork, your people make the calls, and a senior specialist coaches them every month.

Who are the senior specialists?

Senior paid media, SEO and content people from Zib Digital, an Australian agency since 2009. They run Zib's own client work on the same system.

How much of my team's time does it take?

Thirty minutes a month for the check-in, plus approving what the agents draft. Your team shadows the four-week build, so it knows the system from day one.

How long until it's working?

Four weeks to launch the first agent, after a 30-minute scoping call. By month three, your team is approving, not rewriting.

Is it for agencies or in-house teams?

Both. Zib Digital runs its whole agency on it, and in-house teams get the same agents and specialists for their own brand.

Who owns the agents and the data?

You do. They're built in your tools and deployed to your own private server. If we ever part ways, the agents, code, data and workflows stay with you.

What does it cost?

A one-off setup to build the first agent, then a flat monthly. Every plan is scoped on the call, with no lock-in beyond the first three months.

Let's multiply your marketing team.

Book a demo: thirty minutes on your team, your stack and the first agent worth building.

  • Thirty minutes with a senior strategist
  • You leave with a one-page brief